Pinterest experience is about to get just a little
bit richer and more interactive with video ads no
big surprise the company has been flirting with
the idea of giving us video ads since the launch
of cinematic pins in May 2015 digiti reports that
a small group of users are given the ability to
test video ads on the platform according to our
sources the videos autoplay when users stop
scrolling over them the ideal video length has not
yet been determined in Google News the company has
announced an adjustment in the impact of ad format
in the ad rank formula, this new plan is centered
around ad prominence which Edwards defines as an
estimation of your ads visibility on the search
results page the two factors that affect
prominences are one ad physician and ad formats
such as ad extensions and mega headlines Google
recognizes that advertisers that achieve higher
adpositions deserve more prominence from robust ad
formats so its system will no longer allow ads
lower positions to display more ad formats than
those on the top positions Facebook will start
counting time spent when considering which third
party links to display in people’s mobile feeds
and stop showing so many posts from the same pages
Facebook’s algorithm already considers how much
time is spent on the various posts it’s just
simply extending that to the third party pages
this new update will only apply to organic posts
and not your ad posts YouTube has added a short
form video add an option to its lineup it’s called
bumper adds the six-second videos are available
through Adwords and sold on CPM basis Google is
presenting bumper ads as an add-on to traditional
TrueView and Google preferred campaigns the short
snippets are meant to complement the broader
messaging and help extend the reach of your
campaign have you been struggling to connect with
your audiences through social media we have the
perfect tool for you meet Pablo Pablo will be your
own personal assistant in creating gripping
visuals for your social media what is so great
about Pablo is that Pablo has a library of more
than 50,000 royalty-free photos that you can pick
and choose from and you’ll find the perfect one
for you, you can then further customize the visual
by using the text tool upload your own logos or
photos for your background to make your image
truly unique companies like Google and Nokia
already have 360 video recording devices however
Facebook takes it to the next level with surround
360 the system is the best design camera of its
kind with fully integrated hardware and software
designed to work in perfect harmony the 360 videos
can be viewed on gear VR Oculus and of course the
Facebook app at last month’s FA developer
conference Mark Zuckerberg showed off the
company’s 10-year roadmap the ambitious platform
predicts that by 2026 we will all be wearing
virtual reality headsets also by then we should be
able to talk to computers like there are normal
human beings while all this seems pretty cool
chances are it means that we will have to
surrender significant amounts of control of our
lives to Facebook would you be willing to pay that

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